Behavioral Finance Research Platform

Behavioral Market Simulation

A working research platform for studying how people make financial decisions when market conditions change.

Participants trade in a controlled, simulated market while the BMS records each decision, not just the final profit or loss.

  • Real, functioning software
  • Programmed market events
  • Every decision recorded
Explore the Interface Watch Demonstration
Actual BMS Platform

Explore the Actual Simulation Interface

A real frame from the BMS software. The numbered labels identify each part of the participant interface.

Annotated screenshot of the BMS platform showing the participant objective, signal level, simulated price chart, portfolio status, order-size controls, Increase and Decrease buttons, and activity log
Video Demonstration

Watch the Behavioral Market Simulation in Action

This video demonstrates simulated platform activity. It does not show QU-001 participant results.

Additional Platform Views

Inside a Session

BMS screenshot during a programmed market disruption, with a sharp price move on the chart and sell orders in the activity log

Market Disruption Scenario

A programmed price event, shown in slow motion. Price moves sharply on the chart while the participant sells, and each sale appears in the activity log.

BMS participant decision controls: order-size presets, Increase and Decrease buttons, applied-order confirmation and activity log

Participant Decision Interface

The trading panel: order-size presets, Increase and Decrease buttons, a confirmation of the applied order, and the activity log.

Real frames from the BMS demonstration video. Simulated activity only; not QU-001 participant data.

How the Simulation Works

Observe, Decide, Record

Participants complete structured simulated trading sessions under defined experimental conditions. In the demonstration session shown above, the on-screen instructions give a $10,000 simulated starting balance and a 10-minute session.

01 · OBSERVE

Watch the market

A simulated signal moves over time, including programmed market events.

02 · DECIDE

Adjust exposure

Choose an order size, then press Increase or Decrease.

03 · RECORD

Log every action

Each decision is recorded with its size, price and running result.

Behavioral Research Applications

Why a Controlled Simulation?

Final profit or loss doesn’t show how someone reached it. Because researchers set market events in advance, participants can face identical conditions, so differences in their decisions can be compared directly.

What the platform records

  • Decision timingEach decision is timestamped relative to market events.
  • Exposure adjustmentsEvery increase or decrease, with size and price.
  • Responses to market eventsWhat the participant did before, during and after a disruption.
  • Rule adherenceWhether actions stay within session rules, such as exposure limits.

Research targets

  • Risk control after lossesHow exposure changes after a simulated loss.
  • Rule adherenceHow consistently participants follow defined limits.
  • Decision consistencyHow decisions vary across comparable conditions.
  • Recovery behaviorHow behavior changes after a disruption.

These are research targets, not demonstrated effects. The BMS and its measures have not yet been scientifically validated.

Quinnipiac University Research

The BMS and QU-001

The BMS is used in the pilot study Neurofeedback Training and Financial Decision Making: A Pilot Study (QU-001).

InstitutionQuinnipiac University
StudyQU-001
IRB protocol#10126
ReviewFull Committee
Approval dateAugust 20, 2026
Approval period endsAugust 20, 2027

Scientific transparency. IRB approval is ethical oversight of the human-participant protocol. It does not demonstrate that the BMS is scientifically validated, or that neurofeedback improves financial decision-making or trading performance.

No QU-001 findings have been reported. All screenshots and video on this page show simulated demonstration activity.

Academic Collaboration

Explore Research Collaboration

The Behavioral Market Simulation is designed to support controlled investigations of financial decision-making. We welcome discussions with U.S.-based academic researchers interested in behavioral finance, decision science, and experimental methodology.

Request a BMS Demonstration